For nostalgia and inspiration, look no further than the door to door salesman. But you look out your front door. And nothing. You look left, and you look right. Still nothing. Not a salesman in sight. Because gone are the days of the door to door salesman. New technologies and sales gimmicks have come to replace this never say die gentleman who must have been one of the hardest working creatures back in the day.
The argument goes that he was not always the best-dressed man in the street. But that is still up for debate. Leastways, door to door salesmen were always seen to be wearing a suit and tie, no matter how heavy the load they were carrying and no matter how hot the weather. Appearances, as a matter of fact, still count for a lot. This is something that your sales built-in coaching manual is surely going to point out to you.
Of course, a lot of the sales presentations will be conducted online. Just when you thought you never had to dress up for another sales pitch, well, think again. The best online sales pitches, you know, the ones that really grab the target market’s attention, never mind just collecting meaningless hits that do not always work as sureties for instant income, are pretty interactive. There is still going to be bold text to peruse.
Colorful schematics will also be utilized to ensure that the brass tacks aspects of the sales presentation are not arduous and tiring to the eyes. You can have the most brilliant copywriters in the world but nothing seems to convince the online audience more than the real live show. So, while you are going through the motions of your demo, you still need to be neat and presentable.